Three pillars of a super clean brand

Written By Yian Q

Effortless to look at. Visual composition and layout is immediately pleasing to the eye. Never too many elements competing for attention. Everything looks right where it is.

Effortless to read. Every word lands crystal clear. Just the right amount of information in every moment. Font feels just right.

Effortless to distinguish. Obvious who you serve. Obvious what problem you solve. Obvious what solution you offer.

[Bonus] Effortless to remember. A memorable phrase or tagline that makes perfect sense and fits authentically with your brand.

Question:

How clean is your brand?

Image by Debby Hudson @hudsoncrafted

Yian Q

Since 2015, I have helped over 100 interior designers, builders, builders, and architects – from those just starting out to award-winning designers published in Architectural Digest, Luxe, and more.

My process starts with what is already true within you, then brings it to life in a way that resonates with your ideal clients.

I work with designers because they’re awesome. I’m a member of IDS (Interior Design Society) and served on the board of the Virtual Chapter. Design events I’ve attended include High Point, Vegas Market, and BOLD Summit (Business of Luxury Design).

When I’m not creating brands and websites, you can find me listening to audiobooks and going on long speed walks with friends.

I’m from Seattle and now live in New York City with my wife, Gaby.

https://theartofyou.co
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