Marketing is simply connecting with the right people.
You find the right people by knowing where they are.
You know where they are by knowing who they are.
You know who they are when you know who you are.
In other words, marketing starts with who.
Question:
Who are the right people for you? What drives them? Where can they be found? Why would they hire you? That’s how you connect with them.
Image by Pavan Trikutam @ptrikutam
Since 2015, I have helped over 100 interior designers, builders, builders, and architects – from those just starting out to award-winning designers published in Architectural Digest, Luxe, and more.
My process starts with what is already true within you, then brings it to life in a way that resonates with your ideal clients.
I work with designers because they’re awesome. I’m a member of IDS (Interior Design Society) and served on the board of the Virtual Chapter. Design events I’ve attended include High Point, Vegas Market, and BOLD Summit (Business of Luxury Design).
When I’m not creating brands and websites, you can find me listening to audiobooks and going on long speed walks with friends.
I’m from Seattle and now live in New York City with my wife, Gaby.
