Why wait for them to come to you?

Written By Yian Q

Why wait to be found?

Much more efficient to go to where your ideal clients are.

But to know where they are, you have to choose who they are.

You know what I’m talking about, right?

Some people call it your niche.

Some call it your focus.

We like to call it your favorite clients.

Find something they share in common.

Then deciding to focus on people with that trait.

You feel me?

PS. It’s not all one or the other. But we believe that most interior designers can succeed more with mostly active marketing rather than passive.

Question: of your marketing pie, is the majority active or passive?

Image by Alex P
IG: tenerifeambience

Yian Q

Since 2015, I have helped over 100 interior designers, builders, builders, and architects – from those just starting out to award-winning designers published in Architectural Digest, Luxe, and more.

My process starts with what is already true within you, then brings it to life in a way that resonates with your ideal clients.

I work with designers because they’re awesome. I’m a member of IDS (Interior Design Society) and served on the board of the Virtual Chapter. Design events I’ve attended include High Point, Vegas Market, and BOLD Summit (Business of Luxury Design).

When I’m not creating brands and websites, you can find me listening to audiobooks and going on long speed walks with friends.

I’m from Seattle and now live in New York City with my wife, Gaby.

https://theartofyou.co
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