What is a brand? (this is not a stupid question)

Think of a brand as the “character and clothes” of your business. It’s an identity, both internal and external, both verbal and visual. Branding is the art and science of crafting this identity.

Question: If your brand was a person, what would they think? What would they say? And what would they wear?

Image by Liza Summer

Yian

Since 2017, I have helped over 100 interior designers, builders, builders, and architects – from those just starting out to award-winning designers published in Architectural Digest, Luxe, and more. My work is centered around face-to-face Zoom calls to help you uncover who you are and how you think as a designer. Then my partner, Meng, and I bring that to life in a way that matches the premium clients you want to attract.

https://theartofyou.co
Previous
Previous

What is marketing? (the only definition you’ll ever need)